Uplify FeedMeta + Google feeds

For online stores and teams running product advertising

Make products easier to notice on Meta and give more useful data to Google.

Uplify Feed regularly fetches your CSV, XML, or YML feed. It builds new first images for Meta and enriches titles, categories, and attributes for Google. After review, each selected module gives you a stable XML URL with no manual re-uploading.

Connect your first feed See a real before and after
  • No CMS replacement
  • First version requires review
  • Price and availability stay sourced from the store
How the catalog changes Example
Store feed
Store feed: NEWDAY RECORD NEWDAY1 080 ₴ → 1 026 ₴
titleimage_linkpricesale_price

A real product image and fields from the test XML catalog

MMeta creative4:5
Meta creative: NEWDAY RECORD
GGoogle dataQA
product_type structured title custom_label_0

01 Source data is never overwritten. Meta and Google get separate versions, and your team decides which output to publish.

Demonstration using a real product from the test catalog. This shows the transformation, not a promised advertising result.

Why feed quality affects sales

Shoppers see the image. Ad systems read the data. Your feed must help both.

A strong feed does not replace good advertising or a good product. It reduces the loss between your store catalog and an ad by presenting a clear offer to people and a more precise description to the platform.

Learn how a product feed works (Ukrainian)
  1. 01

    Products are easier to notice

    The first image can show the product, current price, or promotion without a separate manual layout for every SKU.

  2. 02

    Google gets more context

    Complete titles, product types, and attributes help the system understand what you sell and which searches may be relevant.

  3. 03

    Fewer preventable interruptions

    Price and availability refresh from the source while your team sees errors and risky changes before publishing.

Where time and signal are lost

A CMS feed is easy to export. It is not ready for advertising.

On Meta, shoppers see the image first. Google reads the data first. The same source feed therefore needs two different workflows.

01

The image does not explain the offer

There is no price, discount, or reason to notice this product now.

02

Google sees too little

A short title, broad category, and empty attributes provide less context for matching relevant searches.

03

Every promotion starts with manual work

Designers create cards, specialists edit sheets, and reviewing thousands of SKUs before launch becomes impractical.

Two products

Not one “optimized feed,” but two clear products.

Meta Creative Feed changes product presentation. Google Feed Intelligence works with data. Each has separate rules, review, and output URLs.

01 · Meta Creative Feed

Add the offer to every product image with one rule.

Choose a template, product group, and promotion window. Uplify Feed builds new first images for matching SKUs and shows a review sample before export. Source images and prices remain intact.

No AI · entire catalogDesign from feed data

The product photo is not redrawn. The service packages gallery images, price, discount, attributes, and store terms into a ready commerce card.

AI · selected productsScene + verified benefits

AI changes only the product setting. Benefits come from the title, attributes, or description; unknown claims are never added.

  • Show price and discountValues come from the current feed instead of being typed into every card.
  • Change a promotion onceRun a sale, Black Friday, collection, gift, or delivery message across a product group.
  • Keep presentation consistentColors, frames, and badges follow a template; optional AI creates a studio or lifestyle background while preserving the product.
  • Review two formatsBuild separate 1:1 and 4:5 versions with their own feed URLs.
In the current pilot: 22 ready templates: catalog-wide commerce cards without AI, campaign and category layouts, and a separate AI benefits mode. Formats include 1:1 and 4:5; AI is enabled only after QA and limit checks.

Real products from the NEWDAY XML catalog

8 products — two Meta creative modes

01 / 08

The finished card is shown first. Drag the slider to the right to reveal the original feed image.

After: Rubber-coated dumbbell bar with collars — Sale card with product gallery Before: Rubber-coated dumbbell bar with collars Before After
ScenarioSale card with product gallery

Rubber-coated dumbbell bar with collars3 photos + price + discount + payment + delivery + attributes

All source photos, names, prices, discounts, and attributes come from the NEWDAY test XML catalog. The brand label, payment terms, confirmed service marks, delivery, and CTA are configured in the store profile. The first seven examples do not redraw the product; AI changes the setting only in the final example.

02 · Google Feed Intelligence

Prepare clearer Google titles and structure without editing the CMS.

Uplify Feed overlays approved additions on a copy of the source XML without rebuilding the feed. Price, availability, shipping, URLs, identifiers, namespaces, and unknown fields continue to pass through from the store.

  • Clarify product typeReplace a broad value such as “Apparel” with a hierarchy that fits the actual assortment.
  • Build controlled titlesArrange brand, type, key attribute, and variant in a consistent order.
  • Segment the assortmentUse custom labels for margin, promotion, or seasonal product groups.
  • See exactly what changedCompare source and proposed values side by side before export.
In the current pilot: Up to 16 approved fields. Every AI suggestion shows its source fact and enters the feed only after confirmation. Merchant Center reconciliation remains manual.
SKU-8048Review additions3 changes
FieldSourceProposed
product_typeКоллекции › Кладдахская коллекцияJewellery › Pendants › Silver pendants
titleСрібний кладдахський кулон зі смарагдомArcanite silver Claddagh pendant with emerald, 925
materialNot setSterling silver 925
source value preserved export after review

Channel comparison

Meta changes the image. Google changes approved fields only.

Keeping both outputs separate reduces the risk of changing price, availability, or other critical data by mistake.

AreaMeta Creative FeedGoogle Feed Intelligence
JobAdd an offer and consistent treatment to the imageGive Google clearer product data
What changesThe first image URLTitle, product type, labels, and approved attributes
What you getA dynamic XML with the same structure and new image_link valuesA dynamic XML with the same structure and approved enrichments
How you control itTemplates, rules, review samples, and versionsSource value, proposed change, and explicit confirmation

The workflow follows official guidance from Google Merchant Center on product data quality and Meta on catalog-powered ads.

How it works

Connect one feed. Handle each job separately.

In the pilot, four steps take you from upload to a stable output URL.

  1. 01

    Upload the feed

    Add a CSV, XML, or YML file or HTTPS URL. Uplify Feed checks structure and required fields.

  2. 02

    Review the base catalog

    See how many products were read, which fields were mapped, and where warnings were found.

  3. 03

    Choose a product

    For Meta, set a template and product group. For Google, review the fields that will be changed in the XML copy.

  4. 04

    Confirm the output

    Uplify Feed creates a separate version and stable XML URL only after your confirmation.

Who it is for

When the assortment no longer fits a manual process.

Store

Owner or ecommerce team

Prepare new promotion treatment and Google data without replacing the CMS or editing every SKU.

Ads

Performance team

See which rule applies to each product and review the output before connecting it to campaigns.

Agency

Team with multiple clients

Keep each store's catalogs and outputs in a separate workspace.

The result

Less repeat work. More control before launch.

One rule instead of hundreds of layouts

Apply a template to products on sale, in a category, or from a specific brand.

A separate version for every launch

A new promotion does not overwrite the previous output and gets its own stable URL.

Critical data stays protected

Meta changes only image_link and Google only approved fields; price, availability, shipping, and identifiers pass through unchanged.

Pricing

Pay only for the output your store needs.

Choose Meta, Google, or both modules. The base price includes 1,000 SKUs; each additional thousand is added automatically.

Meta

Meta Creative

Turns standard product photos into ad-ready creatives using your visual rules.

1 290UAH / month
  • Up to 1 000 SKU
  • +490 UAH per next 1,000 SKUs
  • 10 AI images each month
Request 14-day access

Google

Google Intelligence

Adds titles, categories, and attributes without changing price or availability.

1 790UAH / month
  • Up to 1 000 SKU
  • +490 UAH per next 1,000 SKUs
  • Up to 16 verified fields
Request 14-day access
Best combined value

Meta + Google

Commerce Bundle

Gives the store both outputs from one XML feed and one sync process.

2 490UAH / month
  • Up to 1 000 SKU
  • +790 UAH per next 1,000 SKUs
  • 20 AI images each month
Request 14-day access

The 14-day free trial includes both modules, up to 3,000 SKUs, and 10 AI images. After the trial, keep one module or Bundle. Catalogs above 10,000 SKUs are quoted individually; agencies get 20% off from 3 projects.

Knowledge base

Understand product feeds without the technical vocabulary.

Practical, source-backed guidance for store owners, ecommerce teams, and agencies working with Google and Meta catalogs.

01

What is a product feed?

How a catalog becomes structured input for Google and Meta.

 02

Google Shopping feed

Required fields, a stable XML URL, and safe refreshes.

 03

Facebook and Meta product feed

Catalog IDs, current offer data, image templates, and QA.
View all 7 English guides

Questions

What to know before connecting a feed

The two products, change controls, and the limits of the current pilot.

What does Uplify Feed actually do?

It creates two independent outputs from one catalog: new first images for Meta, and reviewed titles, categories, and attributes for Google. Full XML outputs retain the source structure.

How is Meta Creative Feed different from Google Feed Intelligence?

Meta Creative Feed changes only the first image presentation. Google Feed Intelligence changes only approved text fields. The two never share one publishing action.

Which feed formats does Uplify Feed support?

The pilot accepts CSV, XML, and YML files or an HTTPS feed URL. XML replacement outputs retain namespaces and unknown source fields; CSV/TSV remains available as a compatibility export.

Does Uplify Feed change price or availability?

No. Meta can display the current value on a creative. In full Google XML, price, availability, shipping, URLs, and identifiers pass through unchanged.

Are changes published automatically?

You review and approve the first version. Uplify Feed then refreshes the same stable XML URL on schedule, while suspicious mass removals are held for manual review.

Pilot access

Test the product with one real feed.

Upload a catalog, review the new Meta treatment, and approve Google enrichments in a full XML copy. Nothing is published before your confirmation.

Sign in and connect a feed